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Several auto enterprises have reduced their growth target in 2015


Gasgoo.com ¨CChinese auto sales growth might no longer be over 10% in the future, which means the market return rational.

On Jan. 12nd, China Automotive Industry Association had released auto production and sales data. In the past year, the sales volume of Chinese auto were 23,491,900, increasing by 6.86% on year-on-year basis. According to the forecast of China Automotive Industry Association, the sales volume of Chinese auto in 2015 will be 25,130,000, increasing by 7% on year-on-year basis.

Many auto enterprises had also reduced their target. The growth target of Toyota and Shenlong etc. in 2015 is only the half of the data in 2014. Beijing Hyundai¡¯s growth target is only 3.5%, less than the half of 8.6% in 2014.

Behind the slower growth, we can see the adjust process of product structure and brand image.The related data shows many auto enterprises including Beijing Hyundai, Toyota, Shenlong auto and BMW are still challenging higher sales volume target but the growth is all less than the data of last year.

The data from China Automotive Industry Association shows the production and sales volumes are 23,722,900 and 23,491,900, increasing by 7.3% and 6.9% but the growth rate declines by 7.5% and 7%. Industry analysts think the macro economy of 2014 influences most and this situation might continue in 2015 because the macro economy will still be in the process of structure adjusting and efficiency improving.



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